Selling A merchant account: Beyond The First Impression954952

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Several months back, I started listening to Radio Classics on satellite radio. It is a channel that plays radio shows from the 1930s, 40s and 50s. I've always enjoyed good radio shows, so it is great to know some of the all-time greats like Jack Benny and Fibber Magee plying their trade.

Once i was hearing the channel recently, I heard the theme song from "Have Gun - Will Travel." It's really a show that was a TV series before it was brought to radio. So that as I paid attention to the song, images from the TV show stumbled on mind, the top of which was the company card from the gunfighter protagonist Wire Paladin. It possesses a large chess piece-a white knight-and what "Have Gun Will Travel. Wire Paladin. San francisco bay area."

I don't remember anything else about the show, however that business card must have made a strong first impression, because all these years later I still remember it.

Now, credit card processing residual income obviously isn't just like gunfighting, but a strong impression is certainly valuable. You can't win the deal in the initial few seconds, however you can certainly lose it.

However, some books on sales techniques and tips ensure it is sound like the initial impression will be the only stuff that matters.

What's my accept it? I have faith that the first impression is essential but that the work of the merchant credit card accounts salesperson doesn't end there--or despite having the sale. Over are the days if the sales agent could sign anything, then consider the work they do with the merchant to be done. These days, merchants constantly receive tempting offers off their merchant services providers. To keep their business, you have to go beyond the very first impression and build a relationship.

Listed below are three ideas to help you do just that:

The initial 30-60 days will be the most important

To construct a strong relationship along with your merchants, you must start carrying it out as soon as you sign them. It is possible to develop a solid bond by residing in close contact with your merchants throughout the first few months when they sign the contract. You'll learn their requirements, and they'll learn that you're a reliable person who's there to help.

Periodic check-ins

After those first couple of months, it's okay to decrease the amount of connection with your merchants. However, you will still need to sign in with them periodically. Sending a regular monthly or bi-monthly newsletter is a good way to do it. So if you feel in the neighborhood, it does not hurt to prevent by personally either.

Buying from them

There is little show that you love your merchants like buying their products and services or services. If what they sell is not right for you, maybe consider purchasing a gift card that you can give to a pal or hand out in a prize or a contest.

Be there when they need you

Once they contact you for help, make sure you do everything you can to fix the problem as quickly as you are able to. There may be some things you can't help them to with, but if you show that you're listening, it'll let them know that you care and that you're doing everything easy to help ensure their satisfaction.

Selling merchant credit card accounts isn't rocket science (or gunfighting). You just have to make a good first impression--then follow-up and exceed it.

Interested in more sales techniques and tips? Inform me with a comment below.