Selling Merchant Services: Beyond The First Impression1973606

A few months back, I began listening to Radio Classics on satellite radio. It's really a channel that plays radio shows in the 1930s, 40s and 50s. I've always enjoyed good radio shows, so it's great to know some of the all-time greats like Jack Benny and Fibber Magee plying their trade.

Once i was listening to the channel recently, I heard the theme song from "Have Gun - Will Travel." It is a show that was obviously a TV series prior to being brought to radio. So that as I listened to the song, images from your TV show found mind, the top of which was the business enterprise card from the gunfighter protagonist Wire Paladin. It provides a large chess piece-a white knight-and what "Have Gun Will Travel. Wire Paladin. Bay area."

I don't remember anything more about the show, but that business card will need to have made a strong first impression, because many years later I still remember it.

Now, merchant services commission structure obviously isn't much like gunfighting, but a strong impression is unquestionably valuable. You can not win the deal in the first couple of seconds, however, you can certainly lose it.

However, some books on sales techniques and tips allow it to be sound like the very first impression will be the only thing that matters.

What's my undertake it? I have faith that the first impression is important but that the work of the a merchant account salesperson doesn't end there--or even with the sale. Over are the days when the sales agent could sign the contract, then consider their work with the merchant to be done. These days, merchants constantly receive tempting offers off their merchant services providers. In like manner keep their business, you have to go beyond the first impression and make a relationship.

Listed here are three ideas to help you do just that:

The initial 30-60 days will be the most important

To create a strong relationship with your merchants, you must start carrying it out as soon as you sign them. You can develop a solid bond by residing in close connection with your merchants through the first few months once they sign the contract. You'll learn their needs, and they'll discover you're a reliable person who's exists for.

Periodic check-ins

After those initial few months, it's okay to diminish the amount of experience of your merchants. However, you'll still need to register with them periodically. Sending a month-to-month or bi-monthly newsletter is a great way to do it. So if you feel in the neighborhood, it does not hurt to prevent by personally either.

Buying from them

There is little change show that you love your merchants like buying their goods or services. If the things they sell is not right for you, maybe consider purchasing a gift card that you could give to a friend or hand out in a prize or even a contest.

Exist when they need you

When they contact you for help, make sure you do everything you can to fix the issue as quickly as you can. There may be several things you can't enable them to with, however if you show that you're listening, it'll let them know that you care which you're doing everything possible to help ensure their satisfaction.

Selling merchant credit card accounts isn't rocket science (or gunfighting). You just have to make a good first impression--then follow up and rise above it.

Interested in more sales techniques and tips? Tell me with a comment below.