Selling A merchant account: Beyond The First Impression7985726

Several months back, I started listening to Radio Classics on satellite radio. It is a channel that plays radio shows from the 1930s, 40s and 50s. I've always enjoyed good radio shows, so it's great to hear some of the all-time greats like Jack Benny and Fibber Magee plying their trade.

When I was listening to the channel recently, I heard the theme song from "Have Gun - Will Travel." It's really a show that was obviously a TV series before it was brought to radio. So that as I listened to the song, images in the TV show stumbled on mind, the top of which was the company card of the gunfighter protagonist Wire Paladin. It provides a large chess piece-a white knight-and the words "Have Gun Will Travel. Wire Paladin. Bay area."

I do not remember anything else about the show, but that business card will need to have made a strong first impression, because all these years later I still remember it.

Now, merchant services sales jobs obviously isn't much like gunfighting, but a strong impression is certainly valuable. You can't win the sale in the first few seconds, however, you can certainly lose it.

However, some books on sales techniques and tips make it sound like the very first impression is the only stuff that matters.

What's my accept it? I have faith that the first impression is important but that the task of the merchant credit card accounts salesperson doesn't end there--or despite having the sale. Over are the days when the sales agent could sign the agreement, then consider their job with the merchant to be done. These days, merchants constantly receive tempting offers using their company merchant services providers. To keep their business, you must go beyond the first impression and build a relationship.

Listed here are three ideas to help you do just that:

The first 30-60 days would be the most important

To create a strong relationship with your merchants, you must start doing it as soon as you sign them. You are able to develop a solid bond by residing in close experience of your merchants throughout the first few months when they sign the contract. You'll learn their needs, and they'll learn that you're a reliable person who's exists for.

Periodic check-ins

After those first few months, it's okay to lower the amount of experience of your merchants. However, you will still need to register with them periodically. Sending a regular monthly or bi-monthly newsletter is a superb way to do it. So if you feel in the neighborhood, it doesn't hurt to stop by in person either.

Purchasing from them

There is little change show that you love your merchants like buying their goods or services. If what they sell isn't right for you, maybe consider buying a gift card you could give to a friend or share in a prize or a contest.

Exist when they need you

Once they contact you for help, be sure you do everything you can to fix the problem as quickly as you can. There may be a lot of things you can't help them with, however if you simply show that you're listening, it'll tell them that you care understanding that you're doing everything easy to help ensure their satisfaction.

Selling merchant services isn't rocket science (or gunfighting). You just need to make a good first impression--then follow-up and exceed it.

Interested in more sales techniques and tips? Inform me with a comment below.