Selling Merchant Services: Beyond The First Impression1857123

A few months back, I started listening to Radio Classics on satellite radio. It's a channel that plays radio shows from your 1930s, 40s and 50s. I've always enjoyed good radio shows, therefore it is great to hear some of the all-time greats like Jack Benny and Fibber Magee plying their trade.

After i was listening to the channel recently, I heard the theme song from "Have Gun - Will Travel." It is a show that would be a TV series prior to being brought to radio. And as I heard the song, images from your TV show stumbled on mind, the top of which was the business enterprise card from the gunfighter protagonist Wire Paladin. It features a large chess piece-a white knight-and the language "Have Gun Will Travel. Wire Paladin. Bay area."

I do not remember much else about the show, however that business card will need to have made a strong first impression, because many years later I still remember it.

Now, merchant services commission structure obviously isn't similar to gunfighting, but a strong impression is unquestionably valuable. You can't win the offer in the initial few seconds, but you can certainly lose it.

However, some books on sales techniques and tips make it sound like the initial impression may be the only thing that matters.

What's my undertake it? I believe that the first impression is very important but that the job of the merchant credit card accounts salesperson doesn't end there--or even with the sale. Gone are the days when the sales agent could sign the contract, then consider the work they do with the merchant being done. Today, merchants constantly receive tempting offers off their merchant services providers. In like manner keep their business, you must go beyond the very first impression and make a relationship.

Here are three tips to help you do just that:

The first 30-60 days will be the most important

To build a strong relationship with your merchants, you need to start carrying it out as soon as you sign them. It is possible to develop a solid bond by staying in close contact with your merchants throughout the first few months once they sign the agreement. You'll learn their requirements, and they'll learn that you're a reliable person who's exist for.

Periodic check-ins

After those initial few months, it's okay to decrease the amount of experience of your merchants. However, you'll still need to register with them periodically. Sending a month-to-month or bi-monthly newsletter is a superb way to do it. So if you feel in the neighborhood, it doesn't hurt to prevent by face-to-face either.

Purchasing from them

There is little change show that you care about your merchants like buying their items or services. If what they sell isn't right for you, maybe consider buying a gift card you could give to a buddy or hand out in a prize or perhaps a contest.

Exist when they need you

When they contact you for help, make sure you do everything it is possible to to fix the situation as quickly as you are able to. There may be a lot of things you can't enable them to with, however if you show that you're listening, it'll let them know that you care which you're doing everything possible to help ensure their satisfaction.

Selling merchant credit card accounts isn't nuclear physics (or gunfighting). You need to simply make a good first impression--then follow up and exceed it.

Interested in more sales techniques and tips? Inform me with a comment below.