Selling Merchant Services: Beyond The First Impression4830525

Many months back, I began listening to Radio Classics on satellite radio. It's a channel that plays radio shows from your 1930s, 40s and 50s. I've always enjoyed good radio shows, therefore it is great to know some of the all-time greats like Jack Benny and Fibber Magee plying their trade.

After i was listening to the channel recently, I heard the theme song from "Have Gun - Will Travel." It is a show that was a TV series before it was brought to radio. So that as I listened to the song, images from the TV show came to mind, the top of which was the business card from the gunfighter protagonist Wire Paladin. It provides a large chess piece-a white knight-and the words "Have Gun Will Travel. Wire Paladin. San Francisco."

I can't remember anything else about the show, but that business card should have made a strong first impression, because years later I still remember it.

Now, credit card processing residual income obviously isn't much like gunfighting, but a strong impression is obviously valuable. You can't win the offer in the first couple of seconds, but you can certainly lose it.

However, some books on sales techniques and tips allow it to be sound like the initial impression will be the only thing that matters.

What's my accept it? I have faith that the first impression is essential but that the job of the merchant credit card accounts salesperson doesn't end there--or despite the sale. Over are the days if the sales agent could sign the agreement, then consider their job with the merchant to be done. Today, merchants constantly receive tempting offers off their merchant services providers. So to keep their business, you must go beyond the very first impression and build a relationship.

Listed here are three guidelines to help you do just that:

The initial 30-60 days are the most important

To create a strong relationship along with your merchants, you must start doing it as soon as you sign them. It is possible to develop a solid bond by residing in close experience of your merchants during the first few months when they sign the agreement. You'll learn their demands, and they'll discover you're a reliable person who's exists for.

Periodic check-ins

After those initial few months, it's okay to diminish the amount of connection with your merchants. However, you will still need to register with them periodically. Sending a month-to-month or bi-monthly newsletter is a superb way to do it. So if you are in the neighborhood, it won't hurt to stop by face-to-face either.

Buying from them

There is little change show that you love your merchants like buying their products and services or services. If whatever they sell isn't right for you, maybe consider buying a gift card that you can give to a pal or give away in a prize or a contest.

Exist when they need you

After they contact you for help, make sure you do everything you can to fix the situation as quickly as it is possible to. There may be several things you can't help them to with, but if you show that you're listening, it'll inform them that you care understanding that you're doing everything simple to help ensure their satisfaction.

Selling a merchant account isn't nuclear physics (or gunfighting). You just have to make a good first impression--then follow-up and rise above it.

Thinking about more sales techniques and tips? Let me know with a comment below.