Selling Merchant Services: Beyond The First Impression917216

A few months back, I started listening to Radio Classics on satellite radio. It's really a channel that plays radio shows in the 1930s, 40s and 50s. I've always enjoyed good radio shows, so it is great to listen to some of the all-time greats like Jack Benny and Fibber Magee plying their trade.

Once i was playing the channel recently, I heard the theme song from "Have Gun - Will Travel." It's really a show that was obviously a TV series prior to being brought to radio. And as I listened to the song, images from your TV show found mind, the foremost of which was the business enterprise card of the gunfighter protagonist Wire Paladin. It possesses a large chess piece-a white knight-and the words "Have Gun Will Travel. Wire Paladin. San Francisco."

I do not remember much else about the show, but that business card must have made a strong first impression, because many years later I still remember it.

Now, merchant services commission structure obviously isn't just like gunfighting, but a strong impression is certainly valuable. You cannot win the sale in the first couple of seconds, but you can certainly lose it.

However, some books on sales techniques and tips make it sound like the initial impression is the only thing that matters.

What's my accept it? I have faith that the first impression is essential but that the work of the merchant credit card accounts salesperson doesn't end there--or despite the sale. Over are the days when the sales agent could sign anything, then consider their work with the merchant to be done. Today, merchants constantly receive tempting offers from other merchant services providers. In like manner keep their business, you have to go beyond the very first impression and create a relationship.

Here are three tips to help you do just that:

The very first 30-60 days would be the most important

To build a strong relationship together with your merchants, you must start doing it as soon as you sign them. You are able to develop a solid bond by staying in close contact with your merchants throughout the first few months after they sign the agreement. You'll learn their requirements, and they'll learn that you're a reliable person who's exist for.

Periodic check-ins

After those first couple of months, it's okay to diminish the amount of connection with your merchants. However, you'll still need to register with them periodically. Sending a regular monthly or bi-monthly newsletter is a superb way to do it. So if you are in the neighborhood, it won't hurt to avoid by personally either.

Purchasing from them

There is little change show that you love your merchants like buying their items or services. If whatever they sell isn't right for you, maybe consider buying a gift card that you could give to a buddy or share in a prize or even a contest.

Be there when they need you

Once they contact you for help, ensure you do everything you are able to to fix the problem as quickly as it is possible to. There may be a lot of things you can't enable them to with, however if you simply show that you're listening, it'll inform them that you care understanding that you're doing everything easy to help ensure their satisfaction.

Selling a merchant account isn't rocket science (or gunfighting). You just have to make a good first impression--then follow-up and exceed it.

Considering more sales techniques and tips? Let me know with a comment below.